U.S. fund managers often treat European expansion as a structural task—set up the fund, check the box.
Success comes from treating it like a full-scale product launch: built around investor needs, powered by the right partners, and driven by a clear execution plan.
Here’s how to build momentum from day one:
– Start with your LPs
Structure, jurisdiction, and operations should match your target investor. Wealth vs.
institutional? EU vs. Asia? Build for who you’re serving.
– Choose execution-focused partners
AIFMs, ManCos, and Fund Admins should move at your pace, scale with you, and integrate with your team.
– Localize to build trust
European LPs may expect different timelines, diligence, and reporting. Meet them where they are.
– Assign ownership
Expansion isn’t part-time. Appoint a quarterback to align legal, ops, IR, and vendors under one roadmap.
– Think beyond launch
The real test is post-close. Will your setup scale as fundraising turns to operations?
In summary: A fund isn’t just a Diling, it’s a cross-border product that must be designed, positioned, and delivered with intent.
Next Up: Tools to simplify and accelerate global expansion.